The Social Business

Quick Facts

shea nut
Nuts production capacity:
• 2012: 400 MT,
• 2013: 800 MT,
Butter production capacity:
Premium-Quality Unrefined and Refined Shea Butter:
• 2012: 180 MT
• 2013: 200 MT
Premium-Quality Organic Certified Unrefined and Refined Shea Butter:
• 2013 : 40 MT
Premium-Quality Fair Trade Certified Unrefined and Refined Shea Butter:
• 2013: 40 MT

The Company
To achieve sustainable access to the market, a social business launched in June 2012 to commercialize the products processed by the women of the network. StarShea Ltd. is a social business dedicated to commercializing the shea nuts and butter produced by the women of the StarShea Network. The founders PlaNet Finance and SAP are providing financing through a free-interest loan. The company’s target is to increase the revenue of the women in the network. The growth target is to reach 15,000 women in five years. When the business reaches breaks even, some part of the ownership will be transferred to the women. StarShea Ltd. is a social business committed to run under the seven principles defined by Prof. Yunus:
1. Business objective will be to overcome poverty, or one or more problems (such as education, health, technology access, and environment) which threaten people and society; not profit maximization
2. Financial and economic sustainability
3. Investors get back their investment amount only – no dividend is given beyond investment money
4. When investment amount is paid back, company profit stays with the company for expansion and improvement (includes the possibility to invest profits in similar projects, such as valuechain related social business joint ventures in Ghana or in neighboring countries)
5. Environmentally conscious
6. Workforce gets market wage with better working conditions
…Do it with joy

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